PORTSMOUTH'S RENOWNED LANDMARK
The 110-metre tall Spinnaker Tower stands proudly on the mouth of Portsmouth Harbour, looking out over the Solent, and is visible 23 miles away. The tower, which is accessed through Gunwharf Quays, offers 350º panoramic views, an adrenaline-piquing glass floor, a café in the clouds, and an open-air top deck. In 2015, the iconic structure celebrated its tenth birthday, and recently underwent a repaint for a sponsorship deal with the airline Emirates.
We've produced a series of videos for the Spinnaker Tower. The first was this short introductory film, useful for visitors to glean a first-time look at the structure and what they can expect from a ride to the top. Shooting, editing, and narration were all done by us:
In October 2015, the Spinnaker Tower celebrated its tenth birthday! We went along and shot a celebratory video, including an interview with Sonya, a member of the attraction's staff who had been working there for six years at the time.
Then came the Emirates airline deal. We reported live from the press unveiling:
The fourth video we've done centred on the Spinnaker Tower wasn't especially commissioned, but it promoted their abseiling opportunities nevertheless. We abseiled down the tower in 2014! We raised funds for Stroke Association through the abseil. Watch it below:
NEWS STORIES AND SOCIAL MEDIA
As well as the video content we've produced for the Spinnaker Tower, we've created constant content for the attraction in the form of news stories and social media, all accompanied by photography.
Celebrity chefs, recognition for accessibility, charity abseils, an overhauled entrance, panoramic artworks, Edinburgh comedy previews, LGBT parties, a blue and gold repaint, Valentine's Day dining, Santa Claus visits, the Spinnaker Tower-thon — the Spinnaker Tower have been doing a lot over the past few years, and we've covered it all through news stories and events listings which we share across social media to an engaged local audience of tens of thousands.
We pay close attention to our audience, and we've come to know that if there's one thing they love even more than an interesting story, it's a beautiful photo which makes them feel proud of where they live. We share photos of the Spinnaker Tower every time we visit Gunwharf Quays, or spot it on the horizon, be it instantly from our phones or later through post-processed DSLR shots. All of this shareable content cements the tower as Portsmouth's most iconic attraction.